13 Best HubSpot Alternatives for 2024 (Free + Paid)
Are you searching for options to HubSpot?
HubSpot is a well-liked buyer relationship administration (CRM) software program that gives common options for all of your advertising and marketing and gross sales wants. Nevertheless, it may be very costly to make use of as your small business grows.
On this article, we’ll share a few of the greatest HubSpot options in your web site.
Why Do You Want a HubSpot Various?
HubSpot is a complete CRM software that gives highly effective instruments in your advertising and marketing, gross sales, customer support, and content material administration wants.
Nevertheless, one of many largest drawbacks of utilizing HubSpot is its value. The premium plans can get very costly very quick.
Plus, there are a number of packages, which may be overwhelming and complicated for a lot of customers. As an illustration, there are separate costs for his or her advertising and marketing and gross sales instruments, content material administration system (CMS), operations options, and others.
Whereas HubSpot provides free variations of its instruments and the Starter plan for people and small groups begins from $20 per 30 days, most of its highly effective options are locked away within the higher-priced plans.
For instance, you’ll want at the very least a Skilled plan if you wish to use omnichannel advertising and marketing automation, customized reporting, A/B testing, dynamic personalization, and weblog creation.
It will set you again $890 per 30 days (billed yearly). To not point out, there’s additionally a one-time Skilled Onboarding charge of $3,000 that you simply’ll should pay in case you subscribe to the Skilled plan.
HubSpot is nice for big organizations, however increased pricing guidelines out smaller companies. That stated, let’s have a look at a few of the greatest HubSpot options which are cheaper and extra dependable.
1. Constant Contact (Email Marketing + CRM)
Constant Contact is among the greatest all-in-one digital and email marketing services. It’s a excellent HubSpot different as a result of it provides a variety of instruments at decrease costs.
As an illustration, Fixed Contact provides a drag-and-drop electronic mail builder, advertising and marketing CRM, social media advertising and marketing software, advertising and marketing automation, touchdown web page builder, A/B testing, SMS marketing, and extra.
Professionals:
- Use drag-and-drop electronic mail marketing campaign builder
- Select from lots of of electronic mail templates
- Arrange advertising and marketing automation
- Conduct A/B testing
- Get detailed analytics and stories
- Seamless integration with 300+ apps
Cons:
Why We Select Fixed Contact: It’s splendid for startups, small companies, and particular person entrepreneurs who need all of the options of HubSpot however at reasonably priced costs.
Pricing: Fixed Contact costs begin from $12 per 30 days, and also you get a 14-day free trial.
2. Brevo (CRM Suite)
Brevo (formerly Sendinblue) is the subsequent HubSpot different on our record. It’s a CRM suite that gives fundamental options that you simply’ll additionally discover in HubSpot. You get a advertising and marketing platform that helps arrange electronic mail advertising and marketing, SMS and WhatsApp campaigns, advertising and marketing automation, and extra.
Apart from that, Brevo comes with a gross sales platform that comes with automated deal monitoring, name recordings, pipeline administration, and gross sales reporting. With Brevo, you too can enhance customized assist. It helps you to add live chat, chatbot, cellphone calls, and extra utilizing its platform.
Professionals:
- Newbie-friendly CRM and advertising and marketing platform
- Arrange email marketing and advertising and marketing automation
- Create SMS and WhatsApp campaigns
- Add stay chat, cellphone calls, and chatbots
- Create touchdown pages and run Fb advertisements
Cons:
- The advertising and marketing automation function isn’t as highly effective as HubSpot
- Lacks a CMS answer that’s obtainable in HubSpot
Why We Select Brevo: For those who’re searching for a HubSpot different that’s straightforward to make use of, provides fundamental CRM and advertising and marketing automation options, and isn’t costly, then Brevo is for you.
Pricing: Brevo provides a free model that allows you to ship 300 emails per day. Its premium plans begin from $25 per 30 days.
3. Omnisend (Email Marketing for eCommerce)
Omnisend is a superb HubSpot different for eCommerce retailer house owners. It helps you to create partaking newsletters, automate emails, create landing pages and popups, arrange SMS advertising and marketing, phase your prospects, and extra.
What units Omnisend other than HubSpot is the e-mail advertising and marketing options it provides. With options constructed with eCommerce companies in thoughts, it makes it very straightforward to advertise your merchandise.
Professionals:
- Person-friendly omnichannel advertising and marketing platform
- Use drag and drop electronic mail editor and touchdown web page builder
- Arrange advertising and marketing automation
- Type prospects with superior segmentation
- Ship push notifications, SMS, and customized messages
- View marketing campaign and automation stories
Cons:
- Restricted social media advertising and marketing options in comparison with HubSpot
- HubSpot provides extra CRM capabilities
Why We Select Omnisend: In our expertise, there will not be many beginner-friendly electronic mail advertising and marketing companies targeted on eCommerce customers. Omnisend is one of the best HubSpot different in case you have an online store and ship transactional messages.
Pricing: Omnisend provides a free plan that allows you to ship 500 emails per 30 days and retailer 250 contacts. Nevertheless, if you would like extra options and better electronic mail and call limits, then there are premium plans that begin from $16 per 30 days.
4. OptinMonster (Lead Generation)
OptinMonster is one of the best lead generation and conversion optimization software program on this planet. It helps you develop your electronic mail record, get extra leads, and enhance gross sales.
You should use OptinMonster as a HubSpot different for creating customized messages and focusing on the correct viewers. OptinMonster comes with a drag-and-drop builder for creating gorgeous optin kinds. Plus, it provides highly effective show guidelines that show your campaigns based mostly on person conduct.
Professionals:
- Drag and drop marketing campaign builder
- Select from pre-built templates and marketing campaign sorts
- Highly effective show guidelines
- Seamless integration with electronic mail advertising and marketing instruments and plugins
- Get detailed analytics
- A/B take a look at your optin kinds
Cons:
- Focuses on creating popups and optin kinds
Why We Select OptinMonster: We extremely advocate OptinMonster to anybody seeking to create customized campaigns for his or her viewers. It’s tremendous straightforward to make use of and helps improve conversions.
Pricing: OptinMonster pricing plans begin from $9 per 30 days (billed yearly). There’s additionally a free version of OptinMonster that you should use to get began.
5. Zoho (Complete CRM Tool)
Zoho is a robust advertising and marketing platform, identical to HubSpot. It provides all the favored options for advertising and marketing, gross sales, customer support, emails, and challenge administration.
Zoho goes a step additional than HubSpot and even provides instruments for finance and accounting, human useful resource, authorized, safety and IT administration, and extra. With all these options, what makes Zoho a terrific different to HubSpot is its value.
Professionals:
- Full advertising and marketing platform
- Simply integrates with third-party apps, plugins, and instruments
- Extra reasonably priced pricing plans in comparison with HubSpot
- Highly effective filters to phase customers, duties, and different actions
- Generate completely different stories and customized dashboards
Cons:
- Restricted buyer assist choices (no stay chat assist)
Why We Select Zoho: For those who’re searching for a like-for-like substitute or HubSpot different, then Zoho is the closest choice available in the market. It provides an entire CRM and many options for each division at reasonably priced costs.
Pricing: Zoho costs every software otherwise. As an illustration, its CRM costs begin from $14 per person per 30 days. Plus, there’s additionally a free trial you should use to strive the software program.
6. ActiveCampaign (Email Marketing + CRM)
ActiveCampaign is one other HubSpot different that gives highly effective options. Identical to HubSpot, you get advertising and marketing automation, electronic mail advertising and marketing, eCommerce advertising and marketing, and CRM instruments. Plus, it simply integrates with over 900 apps, WordPress plugins, and different platforms.
Professionals:
- Simply automate electronic mail and advertising and marketing duties
- Create kinds, touchdown pages, popups, and extra
- AI-powered predictive sending function
- Arrange cut up automation
- Conduct A/B testing
- 24/7 chat and electronic mail assist
- Customized reporting choice
Cons:
- There is no such thing as a free model
- It may be tough for newcomers to navigate and use ActiveCampaign
Why We Select ActiveCampaign: What makes ActiveCampaign completely different from others is its AI-power predictive sending function and superior reporting options. It makes use of AI to ship emails when customers are most definitely to interact. Apart from that, a lot of the options it provides are cheaper than HubSpot.
Pricing: ActiveCampaign premium plans begin from $29 per 30 days (billed yearly). If you would like the Predictive Sending function and superior reporting choices, then you possibly can improve to increased pricing plans.
7. Drip (Email Marketing + Automation)
Drip is a well-liked electronic mail advertising and marketing platform that permits you to create automated electronic mail sequences and launch them based mostly on customers’ actions. It provides pre-built templates and a visible builder. Plus, it integrates with over 200 instruments. Plus, you possibly can create completely different segments in your contact record.
Professionals:
- Simple-to-use electronic mail automation software
- Use pre-built templates and visible builder to customise emails
- Arrange automated electronic mail campaigns
- A/B take a look at your emails
- Simply phase viewers
- Get detailed analytics and stories of your email performance
Cons:
- It doesn’t provide a free model
- Lacks different options supplied by HubSpot like a CRM, advertising and marketing and gross sales platform, and extra
Why We Select Drip: For those who’re searching for a HubSpot different that’s nice for electronic mail advertising and marketing automation, then Drip is the most suitable choice. It’s very straightforward to make use of, and you may create automated workflows with ease. Plus, there are completely different electronic mail templates and customization choices to select from.
Pricing: Drip will value you $39 per 30 days, and also you get a 14-day free trial.
8. GrooveHQ (Customer Support Solution)
GrooveHQ is one of the best help desk plugin for WordPress and small companies. It’s a nice HubSpot different for customer support and provides options like shared inboxes, stay chat, information base, and extra. GrooveHQ additionally integrates with common CRMs, apps, and cost platforms.
Professionals:
- Full buyer assist answer
- Add stay chat and electronic mail assist to your website
- Obtain assist requests in shared inboxes
- Handle your prospects from a beginner-friendly dashboard
Cons:
- Lacks different CRM and advertising and marketing automation options
- There is no such thing as a free model
Why We Select GrooveHQ: For those who’re searching for a HubSpot different simply in your buyer assist duties, then GrooveHQ is for you. It streamlines your assist workflow and provides strong options at reasonably priced costs.
Pricing: GrooveHQ pricing plans begin from $4.80 per person per 30 days.
9. Freshsales CRM (Sales-Focused CRM)
Freshsales by Freshworks is a sales-focused CRM that’s one other HubSpot different you possibly can think about. It’s beginner-friendly to make use of and provides options like stay chat, electronic mail, cellphone, social media administration, advertising and marketing and electronic mail automation, customized stories, and a number of AI-powered instruments.
Professionals:
- Simply handle and set up contacts
- Ship customized messages throughout a number of channels
- Use built-in chat, electronic mail, and cellphone to attach with prospects
- Create customized stories and dashboards
- AI-powered contact scoring
- Get insights and the subsequent greatest motion via AI
- AI-powered forecasting
Cons:
- The free model doesn’t provide reporting options
- You get extra options with HubSpot’s CRM, even within the free plan
Why We Select Freshsales CRM: After going via a number of HubSpot options, Freshsales is nice for gross sales groups. It provides reasonably priced pricing plans and fundamental options.
Pricing: Freshsales CRM is out there totally free. There are premium plans ranging from $15 per person per 30 days that provide extra options.
10. FunnelKit Automations (Marketing Automation for WooCommerce)
FunnelKit Automations is among the greatest advertising and marketing automation plugins for WooCommerce shops. It helps you create automated workflows, launch electronic mail and SMS campaigns, create drip sequences, and extra. You should use it to cut back deserted carts, nurture leads, ship automated coupons, and extra.
Professionals:
- Use drag and drop builder to create campaigns
- Arrange automated electronic mail workflows
- Ship customized emails and SMS messages to your viewers
- Section prospects into completely different lists or classes
- Conduct A/B assessments with completely different variants
- View detailed analytics and enhance marketing campaign efficiency
Cons:
- Restricted buyer assist choices
- The free plugin provides fundamental options in comparison with HubSpot
- Premium plans may be costly for small companies
Why We Select FunnelKit Automations: It’s the greatest advertising and marketing and electronic mail automation answer for WooCommerce store house owners. All its options are designed particularly for WooCommerce, which makes it straightforward to extend retention and enhance gross sales.
Pricing: FunnelKit costs begin from $99.50 per yr. There’s additionally a free FunnelKit WordPress plugin you should use to get began.
11. Pipedrive CRM (Affordable CRM for Sales Team)
Pipedrive CRM is the subsequent HubSpot different on our record, and probably the most reasonably priced. It’s a sales-driven CRM answer that helps handle your gross sales pipeline, arrange gross sales reporting, track activity, gross sales forecasting, and extra. Pipedrive additionally simply integrates with electronic mail advertising and marketing companies and different WordPress plugins.
Professionals:
- Easy and easy-to-use interface
- Simply monitor your gross sales actions and communications
- Arrange advertising and marketing automation
- Get metrics custom-made for your small business
- 400+ integrations with instruments, plugins, and apps
- Inexpensive pricing plans
Cons:
- There is no such thing as a free model
- Lacks superior reporting and automation options
Why We Select Pipedrive CRM: For those who’re searching for an reasonably priced CRM in your gross sales wants, then Pipedrive CRM is one of the best HubSpot different.
Pricing: Pipedrive provides 5 completely different pricing plans that begin from $9 per person per 30 days.
12. FluentCRM (Email Automation for WordPress)
FluentCRM is a self-hosted CRM and electronic mail automation plugin for WordPress. What makes it completely different from HubSpot is that every one the info is saved in your WordPress database as an alternative of a cloud service. Plus, it provides options like electronic mail marketing campaign administration, electronic mail sequencing, and extra.
Professionals:
- Newbie pleasant interface
- Retailer your information within the WordPress database
- Arrange electronic mail automation
- Create electronic mail drip campaigns
- Get in-depth stories
- Simply integrates with eCommerce WordPress plugins
Cons:
- The free plugin provides restricted options in comparison with HubSpot
- Lacks social media and CMS options
Why We Select FluentCRM: It’s a nice HubSpot different in case you have a WordPress site and wish to handle prospects, electronic mail campaigns, and automatic workflows out of your WordPress dashboard. Plus, it retains your information safe and doesn’t depend on a third-party cloud service.
Pricing: FluentCRM pricing plans begin from $90 per yr. There’s additionally a FluentCRM free WordPress plugin.
13. EngageBay (All-in-One Marketing Platform)
EngageBay is a robust all-in-one platform in your advertising and marketing, gross sales, and buyer assist wants. It’s a nice substitute for HubSpot, as you get nearly comparable options even within the free model. As an illustration, you possibly can create electronic mail broadcasts, entry CRM, helpdesk, live chat, and extra.
Professionals:
- Retailer and handle contacts in CRM
- Arrange advertising and marketing automation
- Use electronic mail builder and select pre-built electronic mail templates
- Handle assist tickets with the help desk
- Add stay chat to your website
Cons:
- Free model solely permits 250 contacts
- Restricted integration choices in comparison with HubSpot
Why We Select EngageBay: EngageBay is a like-for-like different to HubSpot. The free model provides comparable options, and even its paid plans are extra reasonably priced than HubSpot.
Pricing: You will get began with EngageBay totally free. Its paid pricing plans begin from $12.74 per person per 30 days.
Which HubSpot Various Ought to You Use?
After testing a number of software program and plugins, we imagine that Constant Contact is one of the best HubSpot different.
It’s a full advertising and marketing and electronic mail automation answer that gives highly effective options at reasonably priced costs in comparison with HubSpot. You’ll be able to simply create electronic mail campaigns, conduct A/B assessments, get a advertising and marketing CRM, handle social media, arrange SMS advertising and marketing, construct touchdown pages, and extra.
Alternatively, you might also wish to try Brevo (formerly Sendinblue) and Omnisend. Each of them provide comparable options as HubSpot, however in decrease costs.
We hope this text helped you study one of the best HubSpot options. You may additionally wish to see our final information to WordPress SEO and the best WooCommerce plugins.
For those who preferred this text, then please subscribe to our YouTube Channel for WordPress video tutorials. You too can discover us on Twitter and Facebook.